e.l.f. Sheer For It Blush Lip + Cheek Tint – Plums Up

Soft Plum Flush with a Modern Twist

Enhance your look with Plums Up, a flattering plum-toned tint that adds depth and elegance to both lips and cheeks. Perfect for creating a naturally sculpted, sophisticated glow.

Sheer, Buildable Color

This lightweight formula delivers a sheer hint of plum that can be layered to achieve your desired intensity. From a soft, diffused tint to a richer, statement look—it’s completely customizable.

Smooth & Easy to Blend

The silky texture glides effortlessly onto the skin, blending seamlessly for a streak-free, second-skin finish. It works beautifully over bare skin or makeup, giving you a flawless, natural effect.

Multi-Use Simplicity

Designed for both lips and cheeks, this 2-in-1 tint keeps your routine quick and convenient. Achieve a perfectly coordinated look with minimal effort—ideal for everyday wear or travel.

Naturally Radiant Finish

Enjoy a soft, dewy glow that enhances your features without feeling heavy or sticky. The plum hue adds warmth and dimension, making it suitable for both day and evening looks.

Key Features

• Dual-purpose tint for lips and cheeks
• Sheer, buildable pigmentation
• Lightweight and comfortable wear
• Smooth, blendable formula
• Elegant “Plums Up” shade
• Natural, dewy finish

How to Use

Apply a small amount to the cheeks and blend upward for a lifted effect. Dab onto lips for a soft plum tint or layer for a deeper, more defined color.

Perfect For

• Soft glam and evening looks
• Adding depth to everyday makeup
• Quick, effortless beauty routines

Create a beautifully balanced look with a rich plum tint that brings warmth, glow, and effortless sophistication to your makeup routine.